This is the essence of sales and providing outrageous customer service. It’s also the essence of building a great company and attracting all-star talent.
Think about when you were provided a service or sold something. Doesn’t it feel good when the service was provided in a quick, timely, efficient, and friendly manner? It feels so good that you will go back and buy more (even if you don’t need anything) because you want to be around that feeling.